Blog

Support for the Full Bust: 12 Must Read Blogs

It’s no joke. Women blessed (or cursed, depending on the day) with a full bust have a harder time finding the right fit in bras and, by extension, fashionable clothes. Many women, especially if their body type is labelled “plus size,” can only shop on-line for their everyday wear. Anything over a size 16 isn’t […]

Read more

Best Bra Fit: How to Customize Your Bra

You’ve heard the statistic: 8 out of 10 women wear the wrong size bra. But does it matter? Sometimes the right size bra isn’t the issue. Your bra may fit your breasts in most respects, but not under the outfit you’re wearing. You might have a half dozen bra styles in your lingerie drawer, but […]

Read more

Forget Bra Sizing: What's Your Bra Style?

Ever since Oprah staged her first Bra Intervention, the importance of proper bra fit and sizing has been in the news. But what about bra style? Many women assume they wear the same size across different brands and bra styles. But nothing could be further from the truth. Why? Because: (1) no two bras are […]

Read more

How to Store Bras? Four Simple Bra Storage Rules

How do you store your bras? For years, my idea of bra storage was to fold my bras in half and toss them into the top drawer of my bedroom dresser. Every few months I’d pull it open and find a mess of straps, cups, and panties. Like my lingerie had a wild party behind my […]

Read more

How I Learned to Love Bra Washing Day

I know I can extend the life of my lingerie by following three key rules on bra washing day: (1) do it by hand (2) wash in cool water with gentle soap, and (3) always line dry. So why don’t I follow them? It’s easier to zip my dirty bras up in a mesh lingerie […]

Read more